We all know how important it is to have a good looking website that you can present to your customers. Many of today's customers will check a company website before doing business with them to ensure that they exude a professional aura. In addition to providing additional resources to potential customers, a website is a good way to find new customers and create a name for yourself.
There are a number of different frameworks that you can work with that will help you add and remove content easily. A framework will help you get your website up and running very quickly and allow for the use of plugins and other pre-built time-savers. Why reinvent the wheel right? My personal favorite CMS (Content Management System) is WordPress but everyone will have their own opinion. WordPress is a blogging platform but can be used for so much more than maintaining a blog. I have created countless websites for large companies using WordPress and you could never tell what framework they were using. Alternatively I would recommend Joomla and Drupal but there are tons of other platforms available if you want to check them out. Using a framework has a ton of advantages that will save you a substantial amount of time and effort. One of the most important aspects of these content management systems is that you can choose from a range of free templates or purchase premium templates to have a great looking website up and running in a very short amount of time.
Whether you are running a personal or business website it is crucial to come across as a professional entity. It will be really difficult to gain your visitors' trust if they are not impressed with the appearance of the template. Don't think that you can create everything yourself from the ground up unless you are well-versed in design principals and have the eye of a designer. You will also need programming skills if you choose to create your own CMS or just make a standard HTML website. I personally am very good at programming but cannot color coordinate something if my life depended on it. This is why I recommend getting a premium template or hiring a designer to take care of the colors and dimensions for you depending on your budget. It will be much more expensive to have a new template commissioned and custom developed by a designer because of the time involved. There is a great exclusivity factor when you have one custom made solely for your website though.
The new important trend is to have mobile-friendly websites so it is very important that your website looks good on tablets and smartphones. There are many different applications and websites that will allow you to preview your website in the resolution of common mobile devices. It is very important that you design and develop the pages accordingly. If you have your own smartphone and tablet you can always just view them yourself to see how they look and determine how easy they are to navigate. It is very important that text and buttons are not too small so that people do not have a difficult time navigating throughout the site.
It is not only important to have a great looking website but you should also have a website that is properly optimized for search engines. You can have incredible content but could be losing out on large amounts of traffic because it doesn't appeal to search engines. I have written another guide on proper website optimization techniques that you should take into consideration while you build your own pages. Make sure that you or the template you have chosen use the HTML tags appropriately to ensure that Google looks kindly upon you.
I hope this helps you get started on your online journey! Don't be intimidated but make sure you do a little bit of research before you get started. You should consider getting professional
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